Managing Technological Innovation
Competitive Advantage from Change
Inbunden, Engelska, 2011
Av Frederick Betz, Egypt) Betz, Frederick (Portland State University, USA; Nile University in Cairo
2 299 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.Written by the author who helped crystalize the field of technology management and the management of innovation with the first two editions of Managing Technological Innovation, this Third Edition brings the subject in line with current business strategy. It also presents information in a newer organized format that aligns more closely with how the topics are presented and discussed in the classroom. Also included is a wider discussion of how science and technology interact with the global economy.
Produktinformation
- Utgivningsdatum2011-03-08
- Mått163 x 243 x 25 mm
- Vikt653 g
- FormatInbunden
- SpråkEngelska
- Antal sidor384
- Upplaga3
- FörlagJohn Wiley & Sons Inc
- ISBN9780470547823