Del 0 - Markt- und Unternehmensentwicklung Markets and Organisations

Managing Robotics in Retail

A Service Systems Perspective

Häftad, Engelska, 2022

1 519 kr

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This book answers the question of how to manage service robots in brick-and-mortar dominated retail service systems to allow for key stakeholders’ adoption and to foster value co-creation.

Produktinformation

Utgivningsdatum2022-05-17
Mått148 x 210 x 19 mm
Vikt436 g
FormatHäftad
SpråkEngelska
SerieMarkt- und Unternehmensentwicklung Markets and Organisations
Antal sidor313
FörlagSpringer Fachmedien Wiesbaden
ISBN9783658374990

Tillhör följande kategorier

Motivation.- Relevance.- Overall research design.- Structure of the dissertation.- Goal and structure.- Service-dominant logic as a research lens.- Service systems as a unit of analysis.- Frontstage service technology adoption.- Conclusion and summary.- Goal and structure.- Towards a definition for service robots.- Sub-study 1a: State of technology.- Sub-study 1b: State of knowledge.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Customers’ access to value propositions.- Sub-study 2a: Experimental field study.- Sub-study 2b: Exploratory interview study.- Sub-study 2c: Short survey and questionnaire.- Sub-study 2d: Scale development.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Frontstage service technologies.- Sub-study 3a: Exploratory interview study.- Sub-study 3b: Scale development.- Discussion and implications.- Conclusion and summary.- Objective and structure.- Conceptual background: Retail managers’ boundary role.- Research design: Exploratory interview study.- Findings.- Discussion and implications.- Conclusion and summary.- Goal and structure.- Conceptual background: Synthesized key insights.- Research design.- Requirement derivation.- Initial design of the artifact MARIE.