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The point of departure for this book is the fundamental assertion that managers of international enterprises must cope not only with the hazards that jeopardize the success of ordinary domestic transactions but also with additional perils that are uniquely international.
- Format: Pocket/Paperback
- ISBN: 9780521311212
- Språk: Engelska
- Antal sidor: 288
- Utgivningsdatum: 1986-04-30
- Förlag: Cambridge University Press