Luc Geuten has been active as an entrepreneur for over 50 years. To this day, his name is associated with companies such as Carpetland, Brantano, AS Adventure, Pizzaland, Vanden Borre, Heytens, and others. He is currently passionately dedicated to the family business Mitiska (primarily private equity) and to supporting Mitiska REIM (a fund manager focused on retail parks and convenience real estate in Europe).

• Foreword 171 Introduction – Entrepreneurship with the GLEE ME FEE WE model 241 Becoming an entrepreneur to avoid risk 262 Life: walking the tightrope between glee and we, avoiding the pitfalls of me and fee 332 GLEE/happiness – Fortune is not what lies in the scales 421 Happiness: does it really exist? 432 Entrepreneurship is like marriage: if you don’t talk, you won’t get anywhere 513 Distrust no one and accept with humility what cannot be controlled 663 ME/I – Man, an evil being? 761 Free will is probably a pleasant illusion 772 Most people are decent, but what should we do about the rest? 943 Ego ruins everything – so park it! 1054 FEE/the price – Success is priceless, but greed is more costly still 1181 Sex, power and money are our prime motivators 1192 Profit – like pride – comes before a fall 1303 No peace without war, no sovereignty without dependence 1445 WE/us – You can do nothing alone 1761 The greatest achievements in the world are the fruits of collaboration 1772 Solidarity is not the same as collective egoism 1823 Healthy cynicism, the most important component in a meaningful life 2026 And what now? How do we survive all this? 2081 What is the price of a world without God, and does he really have a successor? 2102 Nobody lives forever, but you can choose how you age 2153 There is very little we know for certain, humour helps! 2247 Outro – Final conclusions 2301 The method: the model and the intermezzi 2312 The billion dollar question: what is a meaningful life? 2383 Real wealth means having time 243Word of thanks 248Bibliography 250Further inspirational reading 256

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