Neil Malhotra is the Edith M. Cornell Professor of Political Economy at Stanford Graduate School of Business. Ken Shotts is the David S. and Ann M. Barlow Professor of Political Economy at Stanford Graduate School of Business.

• 1. Core values: why we lead, why we follow; 2. Follow your gut?; 3. Self-deception and rationalization; 4. The power of the situation; 5. Shareholders, stakeholders, and societal institutions; 6. Weighing consequences; 7. Perspective-taking; 8. Being fair; 9. What are your core values?

'This is a marvelous book. Malhotra and Shotts combine results from the leading edge of at least four disciplines - normative ethics, behavioral ethics, organizational theory and political economy - to give us an integrated account of what it means to take values seriously as a business and as a business leader. In a world in which simply maximizing shareholder value is no longer enough, they give us a roadmap for what it means to act ethically that is both theoretically grounded and deeply practical. In the business world there's a lot of loose talk about 'purpose'. This is the book to read if you're curious as to what it might look like in action.' Rebecca Henderson, John and Natty McArthur University Professor, Harvard University, Author of Reimagining Capitalism in a World on Fire

Neil Malhotra is the Edith M. Cornell Professor of Political Economy at Stanford Graduate School of Business. Ken Shotts is the David S. and Ann M. Barlow Professor of Political Economy at Stanford Graduate School of Business.

• 1. Core values: why we lead, why we follow; 2. Follow your gut?; 3. Self-deception and rationalization; 4. The power of the situation; 5. Shareholders, stakeholders, and societal institutions; 6. Weighing consequences; 7. Perspective-taking; 8. Being fair; 9. What are your core values?

'This is a marvelous book. Malhotra and Shotts combine results from the leading edge of at least four disciplines - normative ethics, behavioral ethics, organizational theory and political economy - to give us an integrated account of what it means to take values seriously as a business and as a business leader. In a world in which simply maximizing shareholder value is no longer enough, they give us a roadmap for what it means to act ethically that is both theoretically grounded and deeply practical. In the business world there's a lot of loose talk about 'purpose'. This is the book to read if you're curious as to what it might look like in action.' Rebecca Henderson, John and Natty McArthur University Professor, Harvard University, Author of Reimagining Capitalism in a World on Fire

Neil Malhotra is the Edith M. Cornell Professor of Political Economy at Stanford Graduate School of Business. Ken Shotts is the David S. and Ann M. Barlow Professor of Political Economy at Stanford Graduate School of Business.

• 1. Core values: why we lead, why we follow; 2. Follow your gut?; 3. Self-deception and rationalization; 4. The power of the situation; 5. Shareholders, stakeholders, and societal institutions; 6. Weighing consequences; 7. Perspective-taking; 8. Being fair; 9. What are your core values?

'This is a marvelous book. Malhotra and Shotts combine results from the leading edge of at least four disciplines - normative ethics, behavioral ethics, organizational theory and political economy - to give us an integrated account of what it means to take values seriously as a business and as a business leader. In a world in which simply maximizing shareholder value is no longer enough, they give us a roadmap for what it means to act ethically that is both theoretically grounded and deeply practical. In the business world there's a lot of loose talk about 'purpose'. This is the book to read if you're curious as to what it might look like in action.' Rebecca Henderson, John and Natty McArthur University Professor, Harvard University, Author of Reimagining Capitalism in a World on Fire