Inventing For Dummies

Peter Jackson is a Patent Attorney, Intellectual Property Consultant, and an adviser to new inventors. Philip Robinson is the inventor of the ZorinPump. Pamela Riddle Bird is the founder of Innovative Product Technologies, Inc.

• Foreword xxvIntroduction 1Part I: Assessing Your Idea 7Chapter 1: The Innovation Process 9Chapter 2: Keeping It Confidential 19Chapter 3: Intellectual Property Basics 27Chapter 4: Searching for Patents, Designs, and Trade Marks 45Part II: Protecting Your Idea 57Chapter 5: Applying for Your Patent 59Chapter 6: Maintaining and Defending Your Patent 77Chapter 7: Applying to Register Your Design 87Chapter 8: Applying to Register Your Trade Mark 97Chapter 9: Using Your Copyright to Stop the Pirates 109Part III: Developing Your Idea 119Chapter 10: Showing That Your Invention Works 121Chapter 11: Hiring Helpers and Using Service Contracts 133Chapter 12: Evaluating Your Invention’s Potential 141Chapter 13: Going into Production 151Part IV: Preparing to Enter the Market 167Chapter 14: Developing a Business Plan 169Chapter 15: Finding Funding 191Chapter 16: Keeping Control with Your Own Business 207Chapter 17: Partnering and Manufacturing Arrangements 223Chapter 18: Preparing for Launch 233Part V: Developing Your Market 247Chapter 19: Marketing Your Product 249Chapter 20: Advertising Your Product 263Chapter 21: Licensing Your Product 277Chapter 22: Negotiating a Licence 291Part VI: The Part of Tens 305Chapter 23: Ten Key Contacts 307Chapter 24: Ten Inventions (and Inventors) That Changed the World 313Chapter 25: Ten Inventors to Emulate 321Part VII: Appendixes 329Appendix A: Sample Agreements 331Appendix B: Sources of Help 341Index 347

"...covers every aspect of the invention process, from developing your idea...to building a prototype and starting your own business." The Business July 2008 "...aimed at helping inventors to take their gleam-in-the-eye idea towards commercialisation...valuable sections are intellectual property basics and protecting your idea." Professional Engineering Wednesday 21 May 2008 "...aimed at helping inventors to take their gleam-in-the-eye idea towards commercialisation...valuable sections are intellectual property basics and protecting your idea." Professional Engineering Wednesday 21 May 2008