International Marketing
Häftad, Engelska, 2012
Av Michael Czinkota, Ilkka Ronkainen, Michael (Georgetown University) Czinkota, Ilkka (Georgetown University) Ronkainen
1 549 kr
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INTERNATIONAL MARKETING is an innovative, up-to-date text ideal for anyone seeking success in this fast-paced field. You will discover topics ranging from beginning start-up operations to confronting giant global marketers. This in-depth text will prepare you to conquer the international business world!
Produktinformation
- Utgivningsdatum2012-08-13
- Mått213 x 33 x 274 mm
- Vikt1 542 g
- FormatHäftad
- SpråkEngelska
- Antal sidor720
- Upplaga10
- FörlagCengage Learning
- ISBN9781133627517