Intellectual Property and Sustainable Markets

Edited by Ole-Andreas Rognstad, Professor of Law, Department of Private Law and Centre for European Law and Inger B. Ørstavik, Professor of Law, Department of Private Law and Centre for European Law, University of Oslo, Norway

• Contents:1 Intellectual property and sustainable markets: introduction 1Ole-Andreas Rognstad and Inger B. Ørstavik2 Why are intellectual property rights hardly visible in theUnited Nations Sustainable Development Goals? 12Hans Morten Haugen3 Realigning TRIPS-plus negotiations with UN SustainableDevelopment Goals 38Peter K. Yu4 Disrupted creativity: cultural sustainability in peril 63Daniel J. Gervais5 Repairing and re-using from an exclusive rightsperspective: towards sustainable lifespan as part of a new normal? 81Taina Pihlajarinne6 Revisiting the concept of ‘trade mark piracy’ in lightof sustainable development goals: a discussion of theNorwegian ‘Apple Case’ 101Ole-Andreas Rognstad7 A modern role for intellectual property rights in sustainablefinance, prudential banking and capital adequacy regulation 115Janice Denoncourt8 Intellectual property rights, technology development andmarket dynamics in the renewable energy sector 158Inger B. Ørstavik9 Smart Grid standards development and patent protectionin the United States: striking the balance between dramaticoverhaul of the electric grid and encouragement of innovation 188Joel B. Eisen and Kristen Jakobsen Osenga10 The treatment of intellectual property rights in openinnovation models: new business models for the energy transition 207Catherine BanetIndex

'This is an excellent book which explores an important issue for scholarship and society. The editors have drawn together high-quality scholars from a diverse range of geographical and legal disciplinary backgrounds. They have delivered a work which crosses silos and engages directly with the cultural, commercial, market-based and technological elements with which intellectual property and sustainability are entwined. The contributions are of individual significance and the work as a whole will be of interest to scholars, policymakers and industry as they develop their future paths to combining and delivering the key goals of sustainability, sustainable development and appropriate protection for IP.'