Intangibles in Competition and Cooperation

Euro-Asian Perspectives

Inbunden, Engelska, 2001

Av P. Banerjee, F. Richter

1 799 kr

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The management of intangibles in cooperation and competition engenders and encompasses a dynamic nexus of organizational learning, innovation, and capabilities. This book is a major step forward in grasping and developing the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge the dominant Anglo-American paradigms and cooperation and competition are redefined in the light of Euro-Asian experience on managing intangibles. The contributors are experts in the field of intangibles, knowledge management, and its applications in Asia and Europe. This book will be a valuable reference for managers seeking to broaden their understanding of intangibles-management issues.

Produktinformation

  • Utgivningsdatum2001-05-04
  • Mått138 x 216 x undefined mm
  • FormatInbunden
  • SpråkEngelska
  • Antal sidor400
  • FörlagPalgrave Macmillan
  • ISBN9780333960196

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