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Intangibles in Competition and Cooperation

Euro-Asian Perspectives

Inbunden, Engelska, 2001

AvP. Banerjee,F. Richter

1 799 kr

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The management of intangibles in co-operation and competition engenders and encompasses a dynamic nexus of organizational learning, innovation and capabilities. This book contributes to an understanding and developing of the theory of intangibles. Contributions on theoretical proposals, empirical findings and case studies from Asia and Europe challenge the dominant Anglo-American paradigms and co-operation and competition are redefined in the light of Euro Asian experience on managing intangibles. The contributors are experts in the field of intangibles, knowledge management, and its applications in Asia and Europe. This book should be a valuable reference for managers seeking to broaden their understanding of intangibles management issues.

Produktinformation

  • Utgivningsdatum2001-05-04
  • Mått138 x 216 x undefined mm
  • FormatInbunden
  • SpråkEngelska
  • Antal sidor400
  • FörlagPalgrave Macmillan
  • ISBN9780333960196

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