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Economic activities are becoming increasingly globalised. One result being that for companies in developed market economies price-based competition is being replaced or supplemented by other forms of competitiveness. This book explores the shift towards design-based competitiveness and the escalation in the design-intensity of goods and services.
- Illustratör: 250 p XIII
- Format: Inbunden
- ISBN: 9780230203495
- Språk: Engelska
- Antal sidor: 250
- Utgivningsdatum: 2009-11-19
- Förlag: Palgrave Macmillan