Implementing the Project Management Balanced Scorecard

Jessica Keyes is president of New Art Technologies, Inc., a high-technology and management consultancy and development firm started in New York in 1989. Keyes has given seminars for such prestigious universities as Carnegie Mellon, Boston University, University of Illinois, James Madison University, and San Francisco State University. She is a frequent keynote speaker on the topics of competitive strategy and productivity and quality. She is former advisor for DataPro, McGraw-Hill’s computer research arm, as well as a member of the Sprint Business Council. Keyes is also a founding Board of Director member of the New York Software Industry Association. She completed a two-year term on the Mayor of New York City’s Small Business Advisory Council. She currently facilitates doctoral and other courses for the University of Phoenix, and is a member of the Faculty Council for the College of Information Systems & Technology. She has been the editor for WGL’s Handbook of eBusiness and CRC Press’ Systems Development Management and Information Management.Prior to founding New Art, Keyes was managing director of R&D for the New York Stock Exchange and has been an officer with Swiss Bank Co. and Banker’s Trust, both in New York City. She holds a Masters of Business Administration from New York University, and a doctorate in management. A noted columnist and correspondent with over 200 articles published, Keyes is the author of the following books:The New Intelligence: AI in Financial Services, HarperBusiness, 1990The Handbook of Expert Systems in Manufacturing, McGraw-Hill, 1991Infotrends: The Competitive Use of Information, McGraw-Hill, 1992The Software Engineering Productivity Handbook, McGraw-Hill, 1993The Handbook of Multimedia, McGraw-Hill, 1994The Productivity Paradox, McGraw-Hill, 1994Technology Trendlines, Van Nostrand Reinhold, 1995How to Be a Successful Internet Consultant, McGraw-Hill, 1997Webcasting, McGraw-Hill, 1997Datacasting, McGraw-Hill, 1997The Handbook of Technology in Financial Services, Auerbach, 1998The Handbook of Internet Management, Auerbach, 1999The Handbook of eBusiness, Warren, Gorham & Lamont, 2000The Ultimate Internet Sourcebook, Amacom, 2001How to Be a Successful Internet Consultant, 2nd ed., Amacom, 2002Software Engineering Handbook, Auerbach, 2002Real World Configuration Management, Auerbach, 2003Balanced Scorecard, Auerbach, 2005Knowledge Management, Business Intelligence, and Content Management: The IT Practitioner’s Guide, Auerbach, 2006X Internet: The Executable and Extendable Internet, Auerbach, 2007Leading IT Projects: The IT Manager’s Guide, Auerbach, 2008Marketing IT Products and Services, Auerbach, 2009

• Balanced Scorecard and the Project Manager. Aligning the Project to Meet Strategic Objectives. Aligning the Project to Meet Financial Objectives. Aligning the Project to Meet Customer Objectives. Aligning the Project to Meet Business Process Objectives. Aligning the Project to Promote Learning and Growth. Balanced Scorecard and Project Scope Management. Balanced Scorecard and Project Scheduling. Balanced Scorecard and Project Estimation. Balanced Scorecard and Project Risk. Balanced Scorecard and Procurement Management.

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