If I Were Boss

• Utgivningsdatum: 1997-11-03
• Mått: 152 x 229 x 29 mm
• Format: Inbunden
• Språk: Engelska
• Antal sidor: 408
• Förlag: Southern Illinois University Press
• ISBN: 9780809321384

• Essäer
• Företagsekonomi

Anthony Di Renzo knows the business world far more intimately than most academics. A fugitive from advertising, he has worked as a copywriter, press agent, commercial artist, announcer, and corporate communications consultant. Currently he teaches professional writing and American business history at Ithaca College. His American Gargoyles: Flannery O’Connor and the Medieval Grotesque is available from Southern Illinois University Press.

"Di Renzo’s superbly written introduction seamlessly integrates literary analysis with social-history research and impressive knowledge of marketing and advertising techniques of Lewis’s times. [This is a] refreshing and entertaining group of satires that have much relevance in today’s culture."—James M. Hutchisson, author of The Rise of Sinclair Lewis, 1920–1930

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