Juan Luis Manfredi Sánchez is Professor of Journalism and International Studies at the University of Castilla‑La Mancha, Spain, and he has been Prince of Asturias Distinguished Visiting Professor at the School of Foreign Service at Georgetown University, USA. His expertise includes global cities, public diplomacy and propaganda, international relations and diplomacy, communication and technology, as well as political risk and the liberal order.

• 1. Searching a new theory for public diplomacy 2. Disinformation order and public diplomacy 3. Featuring Unfair Public Diplomacy 4. Telling China's Story Well 5. Russia: Greatness Nostalgia in the neoconservatism turn 6. Toward a New Theory of Public Diplomacy

“At a time when the world is wrestling with disinformation, state-sponsored media, propaganda, and traditional public diplomacy, along comes an important book that dissects those differences and probes the motivations of governments in this space. Juan Manfredi has provided a vital window into an evolving field.”Tara D. Sonenshine, Senior Fellow at the Fletcher School of Law and Diplomacy at Tufts University, USA."Manfredi has written a learned, insightful, and comprehensive analysis about the impact of disinformation and public diplomacy. This book examines the persuasion strategies by various non-western countries that have fundamentally changed the rule of public diplomacy. Sophisticated disinformation tactics have replaced core principles. Manfredi warns us about the consequences of these changes, and raises important questions about the potential and the effectiveness of counter tactics. This is a much-needed book that delivers an up-to-date detailed analysis. A must-read for scholars and students interested in public diplomacy.Silvio Waisbord, Professor at the School of Media and Public Affairs at George Washington University, USA.

Juan Luis Manfredi Sánchez is Professor of Journalism and International Studies at the University of Castilla‑La Mancha, Spain, and he has been Prince of Asturias Distinguished Visiting Professor at the School of Foreign Service at Georgetown University, USA. His expertise includes global cities, public diplomacy and propaganda, international relations and diplomacy, communication and technology, as well as political risk and the liberal order.

• 1. Searching a new theory for public diplomacy 2. Disinformation order and public diplomacy 3. Featuring Unfair Public Diplomacy 4. Telling China's Story Well 5. Russia: Greatness Nostalgia in the neoconservatism turn 6. Toward a New Theory of Public Diplomacy

“At a time when the world is wrestling with disinformation, state-sponsored media, propaganda, and traditional public diplomacy, along comes an important book that dissects those differences and probes the motivations of governments in this space. Juan Manfredi has provided a vital window into an evolving field.”Tara D. Sonenshine, Senior Fellow at the Fletcher School of Law and Diplomacy at Tufts University, USA."Manfredi has written a learned, insightful, and comprehensive analysis about the impact of disinformation and public diplomacy. This book examines the persuasion strategies by various non-western countries that have fundamentally changed the rule of public diplomacy. Sophisticated disinformation tactics have replaced core principles. Manfredi warns us about the consequences of these changes, and raises important questions about the potential and the effectiveness of counter tactics. This is a much-needed book that delivers an up-to-date detailed analysis. A must-read for scholars and students interested in public diplomacy.Silvio Waisbord, Professor at the School of Media and Public Affairs at George Washington University, USA.

Juan Luis Manfredi Sánchez is Professor of Journalism and International Studies at the University of Castilla‑La Mancha, Spain, and he has been Prince of Asturias Distinguished Visiting Professor at the School of Foreign Service at Georgetown University, USA. His expertise includes global cities, public diplomacy and propaganda, international relations and diplomacy, communication and technology, as well as political risk and the liberal order.

• 1. Searching a new theory for public diplomacy 2. Disinformation order and public diplomacy 3. Featuring Unfair Public Diplomacy 4. Telling China's Story Well 5. Russia: Greatness Nostalgia in the neoconservatism turn 6. Toward a New Theory of Public Diplomacy

“At a time when the world is wrestling with disinformation, state-sponsored media, propaganda, and traditional public diplomacy, along comes an important book that dissects those differences and probes the motivations of governments in this space. Juan Manfredi has provided a vital window into an evolving field.”Tara D. Sonenshine, Senior Fellow at the Fletcher School of Law and Diplomacy at Tufts University, USA."Manfredi has written a learned, insightful, and comprehensive analysis about the impact of disinformation and public diplomacy. This book examines the persuasion strategies by various non-western countries that have fundamentally changed the rule of public diplomacy. Sophisticated disinformation tactics have replaced core principles. Manfredi warns us about the consequences of these changes, and raises important questions about the potential and the effectiveness of counter tactics. This is a much-needed book that delivers an up-to-date detailed analysis. A must-read for scholars and students interested in public diplomacy.Silvio Waisbord, Professor at the School of Media and Public Affairs at George Washington University, USA.