Shane Hipps, teaching pastor at Mars Hill Bible Church, is a dynamic communicator and sought-after speaker. His previous career in advertising helped him gain expertise in understanding media and culture. Shane lives with his family in Grand Rapids, MI. For more information, visit www.shanehipps.com.

• TABLE OF CONTENTSGRATITUDES 7FOREWORD BY BRIAN MCLAREN 9INTRODUCTION 13PART I: NEW WAYS TO PERCEIVECHAPTER ONESEEING BUT NOT PERCEIVING 21CHAPTER TWOPERCEIVING THE POWERS THAT SHAPE US 29CHAPTER THREEPRINTING: THE ARCHITECT OF THE MODERN CHURCH 45CHAPTER FOURELECTRONIC MEDIA: PLANTING THE SEEDS OF THE EMERGING CHURCH 63PART II: ALTERNATIVE WAYS TO PRACTICECHAPTER FIVEEVOLVING THE MEDIUM AND THE MESSAGE 87CHAPTER SIXCOMMUNITY IN ELECTRONIC CULTURE 103CHAPTER SEVENLEADERSHIP IN ELECTRONIC CULTURE 125CHAPTER EIGHTWORSHIP IN ELECTRONIC CULTURE 145EPILOGUE 165BIBLIOGRAPHY 167ENDNOTES 171

Shane Hipps, teaching pastor at Mars Hill Bible Church, is a dynamic communicator and sought-after speaker. His previous career in advertising helped him gain expertise in understanding media and culture. Shane lives with his family in Grand Rapids, MI. For more information, visit www.shanehipps.com.

• TABLE OF CONTENTSGRATITUDES 7FOREWORD BY BRIAN MCLAREN 9INTRODUCTION 13PART I: NEW WAYS TO PERCEIVECHAPTER ONESEEING BUT NOT PERCEIVING 21CHAPTER TWOPERCEIVING THE POWERS THAT SHAPE US 29CHAPTER THREEPRINTING: THE ARCHITECT OF THE MODERN CHURCH 45CHAPTER FOURELECTRONIC MEDIA: PLANTING THE SEEDS OF THE EMERGING CHURCH 63PART II: ALTERNATIVE WAYS TO PRACTICECHAPTER FIVEEVOLVING THE MEDIUM AND THE MESSAGE 87CHAPTER SIXCOMMUNITY IN ELECTRONIC CULTURE 103CHAPTER SEVENLEADERSHIP IN ELECTRONIC CULTURE 125CHAPTER EIGHTWORSHIP IN ELECTRONIC CULTURE 145EPILOGUE 165BIBLIOGRAPHY 167ENDNOTES 171

Shane Hipps, teaching pastor at Mars Hill Bible Church, is a dynamic communicator and sought-after speaker. His previous career in advertising helped him gain expertise in understanding media and culture. Shane lives with his family in Grand Rapids, MI. For more information, visit www.shanehipps.com.

• TABLE OF CONTENTSGRATITUDES 7FOREWORD BY BRIAN MCLAREN 9INTRODUCTION 13PART I: NEW WAYS TO PERCEIVECHAPTER ONESEEING BUT NOT PERCEIVING 21CHAPTER TWOPERCEIVING THE POWERS THAT SHAPE US 29CHAPTER THREEPRINTING: THE ARCHITECT OF THE MODERN CHURCH 45CHAPTER FOURELECTRONIC MEDIA: PLANTING THE SEEDS OF THE EMERGING CHURCH 63PART II: ALTERNATIVE WAYS TO PRACTICECHAPTER FIVEEVOLVING THE MEDIUM AND THE MESSAGE 87CHAPTER SIXCOMMUNITY IN ELECTRONIC CULTURE 103CHAPTER SEVENLEADERSHIP IN ELECTRONIC CULTURE 125CHAPTER EIGHTWORSHIP IN ELECTRONIC CULTURE 145EPILOGUE 165BIBLIOGRAPHY 167ENDNOTES 171