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Handbook on Electronic Commerce

Inbunden, Engelska, 1999

Av M. Shaw, etc., R. Blanning, T Strader, Andrew Whinston, Michael Shaw, Andrew B. Whinston, Robert Blanning

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The world is undergoing a revolution to a digital economy, with pronounced implications for corporate strategy, marketing, operations, information systems, customer services, global supply chain management, and product distribution. This handbook examines aspects of electronic commerce, including electronic storefront, on-line business, consumer interface, business-to-business networking, digital payment, legal issues, information product development, and electronic business models.

Produktinformation

  • Utgivningsdatum1999-07-01
  • FormatInbunden
  • SpråkEngelska
  • SerieInternational Handbooks on Information Systems
  • Antal sidor700
  • FörlagSpringer-Verlag Berlin and Heidelberg GmbH & Co. KG
  • ISBN9783540658221