Handbook of Research on Technological Developments for Cultural Heritage and eTourism Applications
João M. F. Rodrigues, Célia M. Q. Ramos, Pedro J.S. Cardoso, Cláudia Henriques, Célia M.Q. Ramos, Pedro J. S. Cardoso
Inbunden
4 749 kr
Handbook of Research on Social Media Applications for the Tourism and Hospitality Sector
Inbunden, Engelska, 2019
5 229 kr
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Provides vital theoretical frameworks and the latest innovative empirical research findings of online social media in the tourism industry. While highlighting topics such as e-business, mobile marketing, and smart tourism, this publication explores user-generated content and the methods of mobile strategies.
Produktinformation
- Utgivningsdatum2019-12-27
- Mått216 x 279 x 34 mm
- Vikt633 g
- FormatInbunden
- SpråkEngelska
- Antal sidor400
- FörlagBusiness Science Reference
- ISBN9781799819479
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