Philip Seib is a professor of Journalism and Public Diplomacy in the Annenberg School for Communication at the University of Southern California. He is also a veteran television and newspaper journalist.

• Chapter 1 The World Is WatchingChapter 2 The Allure and Impact of LiveChapter 3 From Broadcast to Cable to WebChapter 4 Newspapers’ New WorldChapter 5 Adventures in ConvergenceChapter 6 The Ethics MinefieldChapter 7 Sailing the Uncharted Sea

Philip Seib paints a vivid picture of the changing media landscape and the implications for the future. He raises important questions about what role journalists will play and very soundly concludes that, in spite of all the changes wrought by new technology, traditional journalistic values must be relied upon and applied.

Philip Seib is a professor of Journalism and Public Diplomacy in the Annenberg School for Communication at the University of Southern California. He is also a veteran television and newspaper journalist.

• Chapter 1 The World Is WatchingChapter 2 The Allure and Impact of LiveChapter 3 From Broadcast to Cable to WebChapter 4 Newspapers’ New WorldChapter 5 Adventures in ConvergenceChapter 6 The Ethics MinefieldChapter 7 Sailing the Uncharted Sea

Philip Seib paints a vivid picture of the changing media landscape and the implications for the future. He raises important questions about what role journalists will play and very soundly concludes that, in spite of all the changes wrought by new technology, traditional journalistic values must be relied upon and applied.

Philip Seib is a professor of Journalism and Public Diplomacy in the Annenberg School for Communication at the University of Southern California. He is also a veteran television and newspaper journalist.

• Chapter 1 The World Is WatchingChapter 2 The Allure and Impact of LiveChapter 3 From Broadcast to Cable to WebChapter 4 Newspapers’ New WorldChapter 5 Adventures in ConvergenceChapter 6 The Ethics MinefieldChapter 7 Sailing the Uncharted Sea

Philip Seib paints a vivid picture of the changing media landscape and the implications for the future. He raises important questions about what role journalists will play and very soundly concludes that, in spite of all the changes wrought by new technology, traditional journalistic values must be relied upon and applied.