David Crowther is Professor of Corporate Social Responsibility at De Montfort University, United Kingdom, and President of the Social Responsibility Research Network. His interests lie in the fields of governance, sustainability, and accountability. He is founding editor of Social Responsibility Journal, and has published 50 books and over 400 articles.Shahla Seifi is based at the University of Derby, United Kingdom. Her research centres around sustainable development, corporate sustainability, governance in the global market, and the application of game theory to sustainability problems.Abdul Moyeen is Senior Lecturer at Federation University, Australia. His research focuses on strategic management, entrepreneurship, business ethics, and corporate social responsibility.

• Chapter 1. Against Theory: Redefining Corporate Social Responsibility using a Lacanian Perspective.- Chapter 2. The Linkages between CSR, Social Capital, and Small Enterprise Development in a Large Company's Supply Chain.- Chapter 3. An exploration of social investment discourses in the Oil and Gas sector.- Chapter Zealand.- Chapter 4. Determinants which enhance purchase behaviour of energy efficient household appliances in emerging markets.- Chapter 5. New product development and product governance in financial services.- Chapter 6. Solar lighting and poverty alleviation in rural Cambodia.- Chapter 7. Shifting to green: insights from a hotel in China.- Chapter 8. Social responsibility in higher education institutions.- Chapter 9. Junk mail advertisement in the context of sustainable marketing.- Chapter 10. The neo-institutionalisation influence of CSR reporting in Australia.- Chapter 11. The ethics game paradox and investigating tobacco brand names after plain packaging.- Chapter 12.People planet profits and perception politics: a necessary fourth bottom line.- Chapter 13. CSR Management, Stakeholders Engagement and MNEs Efforts to Sustainable Development.