Future of Audiences

Ranjana Das is Senior Lecturer in Media and Communication at the University of Surrey, UK. Brita Ytre-Arne is Associate Professor of Media Studies at the University of Bergen, Norway.

• Foreword: Sonia Livingstone.- Part 1: A new crossroads.- Chapter 1: A new crossroads for audiences and audience research: Frameworks for a foresight exercise anticipating intrusive technologies, datafication and the Internet of Things.- Chapter 2: Designing a foresight analysis exercise on audiences and emerging technologies: CEDAR’s analytical-intuitive balance.- Part 2: Interfaces and Intrusions.- Chapter 3: Audiences’ coping strategies with intrusive digital media.- Chapter 4: Acknowledging the dilemmas of intrusive media.- Chapter 5: The co-option of audience creativity.- Chapter 6: Redefined relationships between audiences and larger powers.- Part 3: Engagement and Action.- Chapter 7: Small acts of engagement and audiences interruptions of content flows.- Chapter 8: Interruption, disruption or intervention? A stakeholder analysis of small acts of engagement in content flows.- Chapter 9: The micro and macro politics of audience action.- Chapter 10: Collaborations over audience action.- Part 4: Horizons and Agendas.- Chapter 11: Scanning horizons and envisaging scenarios for audiences: The internet of things and audience analysis, towards 2030.- Chapter 12: Implications for audiences across generations in a changing Europe.- Chapter 13: Audiences, audience research and an unfolding agenda 1 : Facing the challenges of intrusive technologies and the Internet of Things.