Funding a New Business For Dummies

Marc R. Butler is a highly experienced financial services executive who currently works as an advisor and consultant in the financial services world, with a focus on wealth management, organizational operation, and startup success. Eric Butow is the owner of Butow Communications Group in Jackson, California, and is the coauthor of Instagram for Business For Dummies and Digital Etiquette For Dummies.

• Introduction 1Part 1: Getting Started with New Business Funding 5Chapter 1: Learning About the Funding Ecosystem 7Chapter 2: Finding the Funds You Need 21Chapter 3: Getting Your Finances in Good Order 35Part 2: Exploring Funding Options 47Chapter 4: Bootstrapping: Starting with What You Have 49Chapter 5: Tapping into Personal Funding Options 61Chapter 6: Borrowing Money: Debt Funding Basics 73Chapter 7: Sharing the Pie: Equity Funding Explained 91Part 3: Navigating the Funding Landscape 107Chapter 8: Finding Free Money: Grants and Subsidies 109Chapter 9: Demystifying Angel Investors 123Chapter 10: Venturing into Venture Capital 135Chapter 11: Crowdfunding Made Easy 149Chapter 12: Leveraging Incubators and Accelerators 169Part 4: Negotiating and Closing the Deal 183Chapter 13: Understanding Term Sheets and Investment Agreements 185Chapter 14: Preparing for Due Diligence 199Chapter 15: Sealing the Deal: Closing the Funding Round 213Part 5: Managing Finances and Growing Your Startup 229Chapter 16: Financial Management 101 231Chapter 17: Budgeting and Cash Flow: Keeping Your Startup Running 247Chapter 18: Analyzing Financial Reports and Making Informed Decisions 259Chapter 19: Scaling Up: Funding Strategies for Growth 275Part 6: The Part of Tens 285Chapter 20: Ten Tips for Successful Startup Funding 287Chapter 21: Ten Common Mistakes to Avoid in Startup Funding 307Index 315

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