Federal Trade Commission Privacy Law and Policy

Chris Jay Hoofnagle is adjunct full professor at the University of California, Berkeley, School of Information, and faculty director of the Berkeley Center for Law and Technology at the School of Law. He teaches about the regulation of technology, focusing on computer crime law, cybersecurity, Internet law, privacy law, and consumer protection law. Licensed to practice in California and Washington, DC, Hoofnagle is of counsel to Gunderson Dettmer Stough Villeneuve Franklin and Hachigian, LLP, a firm focused solely on advising global venture capital and emerging technology companies.

• Introduction; Part I. The History, Powers, and Procedure of the Federal Trade Commission: 1. History of the Federal Trade Commission; 2. The FTC and the rise of consumerism; 3. The modern FTC; 4. Organization and procedural basics; 5. Unfair and deceptive practices; Part II. The FTC's Regulation of Privacy: 6. Online privacy; 7. Privacy of children; 8. Information security; 9. Anti-marketing efforts: email, telemarketing, and malware; 10. Financial privacy; 11. International privacy efforts; Part III. Conclusion: 12. Strengthening the FTC and protecting privacy.

'A welcome perspective on challenges facing a great agency designed to 'rein in' the American market.' Norman I. Silber, Hofstra University, New York