Exploring the Field of Business Model Innovation

New Theoretical Perspectives

Häftad, Engelska, 2018

AvOliver Gassmann,Karolin Frankenberger,Roman Sauer

989 kr

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Presenting a broad literature review of scholarly work in the area of Business Model Innovation, this new book analyses 50 management theories in the context of BMI to yield valuable new insights.

Produktinformation

Utgivningsdatum2018-04-22
Mått148 x 210 x 12 mm
Vikt188 g
FormatHäftad
SpråkEngelska
Antal sidor118
FörlagSpringer International Publishing AG
ISBN9783319822785

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Oliver Gassmann is a Senior Professor at the University of St. Gallen Switzerland, where he is also Director of the Institute of Technology Management.Karolin Frankenberger is an Assistant Professor at the Institute of Technology Management, University of St. Gallen, Switzerland, and head of the BMI-lab.Roman Sauer is a Research Associate at the Institute of Technology Management, University of St. Gallen, Switzerland, where he works as a consultant for the BMI lab.