'Leonelli and Masciarelli's book offers an original perspective on the role of personality traits of entrepreneurs and its impact on firms' outcomes. Its focus on entrepreneurial orientation and innovativeness, serial entrepreneurship and entrepreneurial funding renders it a useful guide for scholars interested in the topic.'--Andrea Prencipe, LUISS Guido Carli University, Italy'This book is a delightful guide for entrepreneurs who want to understand how and why their behavior impacts their performance. The manuscript offers a multilevel perspective and will be useful for both scholars and practitioners in the field.'--Vangelis Souitaris, City, University of London, UK and University of St. Gallen, Switzerland