“The main strength of the book is its detailed description of interactions with multinational electronics companies who are rendered dependent on the powerful traders of Huyustus … one of the most exciting aspects of this book was that it is based on long-term and multi-site fieldwork.” • Kate Maclean, University College London“It is a highly interesting book based on a well-researched phenomenon. It analyzes a relevant topic that hasn't been investigated so far: the commercial link between technology multinationals and 'popular' markets.” • Matías Dewey, University of St. Gallen