Economic Value and Revenue Management Systems
An Integrated Business Management Model
Inbunden, Engelska, 2019
1 739 kr
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Fri frakt för medlemmar vid köp för minst 249 kr.Filling a gap in existing literature on revenue management systems, this book explores the use of business strategies which are specifically designed to have a positive impact on economic and financial efficiency. Focussing on services within the tourism industry, the author takes a new approach and identifies dynamic pricing and service differentiation as key components of strategic management. Providing fresh insights into an ever-expanding sector, this book will be a useful tool for those studying business strategy and management, as well as value creation theory, as it ultimately presents an integrated business management model which will ensure sustainability.
Produktinformation
- Utgivningsdatum2019-01-14
- Mått148 x 210 x 20 mm
- Vikt440 g
- FormatInbunden
- SpråkEngelska
- Antal sidor214
- FörlagSpringer Nature Switzerland AG
- ISBN9783030024161