‘In this well-written book Bouwmeester examines how consultants compare with academic advisers in offering consulting services to clients. . . Bouwmeester’s effort in exploring the study of rhetoric makes a positive contribution to the literature by providing a useful theoretical framework. Bouwmeester contributes to our understanding of the relationship between consultants and academic advisors in ways that have not been documented before. Such a contribution is important as it opens up new research opportunities and discussion for understanding the similarities, but also differences, between the two groups.’