eBusiness Essentials

Technology and Network Requirements for Mobile and Online Markets

Häftad, Engelska, 2001

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eBusiness is growing rapidly and new issues are emerging in thisglobal and real-time activity. This new edition to the hugelysuccessful eBusiness Essentials explores the increasingly importantarea of mobile data access. In addition, it shows how eBusiness isevolving and how technology can be progressively used to build moresophisticated solutions. Balancing its technical depth with a clearand practical analysis of market models it enables the reader todeploy the available and emerging technology effectively andappropriately.In addition to the established yet equally important features suchas security, payment and trust, supply chain integration andcustomer to supplier trade it includes:? mBusiness covering key issues such as roving and roaming accessand the technologies GPRS, UMTS and WAP? Help for readers to formulate their own eBusiness strategy bydrawing out some general principles? Virtual mobile network operators: data extensions to the mobileswitch, home and visitor location? Analysis and real world examples of mobile services? The technical options, impact, integration, mechanics andimplications of evolving eBusinessPrimarily aimed at planners, engineers, managers and developers inthe IT, multimedia and on-line industries. Recommended reading forstudents in computer science electrical & electronicengineering, IT and telecommunications.

Produktinformation

Utgivningsdatum2001-01-16
Mått156 x 228 x 18 mm
Vikt510 g
FormatHäftad
SpråkEngelska
SerieWiley-BT Series
Antal sidor352
Upplaga2
FörlagJohn Wiley & Sons Inc
ISBN9780471521839

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MARK NORRIS is an independent consultant with over 20 years experience in software development, computer networks and telecommunications systems. Over this time he has managed dozens of projects to completion, from the small to the multi-million pound, multi-site, and has worked for periods in Australia, Europe and Japan. He has published widely over the last ten years with a number of books on software engineering, computing, project and technology management, communications and network technologies. He lectures on network and computing issues, has contributed to references such as Encarta, is a visiting professor at the University of Ulster, and is a fellow of the IEE.STEVE WEST leads the development of BT's eBusiness products, and has over 15 years experience in communications, software and information technology. He has worked on a variety of projects, including the management of BT's work within the Open group and generation of corporate IT strategy. Steve co-authored one of the existing books in the Wiley/BT series, Media engineering, with Mark Norris.

Dedication ixPreface xi About the Authors xivAcknowledgements xv1 Electronic Trade 12 The Electronic Marketplace 173 The Electronic Shop 394 Payments, Credit and Invoicing 575 Trust and Security 976 Integration 1157 Supply Chain 1378 Setting Up Shop 1639 Putting the ‘e’ into your business 17710 Underlying Technologies and Standards 19511 mBusiness 25512 Who is going to Make Money out of All of this and How? 277Appendix 1 Case Studies 289Appendix 2 The Gods of Technology 295Appendix 3 Glossary 309Bibliography 331Index 333

this is required reading from anyone who tries to keep up with all the developments in this fast moving world." (Teleworker, March 2001) "...an excellent undergraduate textbook for introductory courses in electronic commerce...the authors deftly juggle in providing technical knowledge to both professional and general audience...I have to applaud their success in maintaining a balance..." (Telematics and Informatics, Vol.19, 2002)