ebay Phenomenon

DAVID BUNNELL is CEO and Editor of Upside Media and a member of their Board of Directors. Leveraging off its flagship magazine, Upside has created a number of products in different media, including the Internet, books, conferences, and television. Prior to joining Upside, Bunnell founded PC Magazine and PC World. He is also the author of Making the Cisco Connection (Wiley). RICHARD LUECKE is an experienced writer and editor who has contributed to several successful business books.

• The eBay Phenomenon. Pierre Omidyar Starts a Company. The eBay Nation. eBay's Business Model. Inside eBay. Strategic Evolution. Contraband, Blackouts, and Weird Stuff. Competing for the Future. Wither eBay.

"A good yarn for those who like to read about clever business types." (Freelance Informer, 26th January 2001) "The book does provide an interesting look at the types of business strategies that one of the real Internet success stories has adopted." (Internet Works, February 2001)