East Asian Media Culture in the Age of Digital Platforms

Nyhet

Narratives, Industries, and Audiences

Inbunden, Engelska, 2025

Av Dal Yong Jin, Kyong Yoon, Canada) Jin, Dal Yong (Simon Fraser University, Canada) Yoon, Kyong (University of British Columbia

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Focusing on the convergence of popular culture and digital platforms in the East Asian context, this book delves into the increasing role of East Asia, not only as the largest cultural market but also as one of the most rapidly developing cultural industries in the global platform economy.Through the analytical framework of the platformization of cultural industries, this volume theoretically and empirically explores how East Asian popular culture and digital platforms have been intertwined and evolved. Analyzing how East Asian media narratives, industries, and audiences are integrated into digital platformization, the book contributes to an enhanced and timely understanding of transnational cultural flows in platform-driven media landscapes of the early 21st century.The comprehensive and significant analyses of the dynamic changes and persistent features of East Asian cultural convergence within the broader ebb and flow of global modernity will make this book an ideal selection for students and researchers of media studies, cultural studies, digital media, Korean studies, Chinese Studies, Japanese studies, East Asian studies, sociology, anthropology, and globalization studies.

Produktinformation

Utgivningsdatum2025-09-11
Mått156 x 234 x 19 mm
Vikt640 g
FormatInbunden
SpråkEngelska
SerieRoutledge Research in Digital Media and Culture in Asia
Antal sidor246
FörlagTaylor & Francis Ltd
ISBN9781041101062

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Dal Yong Jin is Distinguished Professor at Simon Fraser University, Canada. Jin’s major research and teaching interests are digital platforms and digital games, globalization and media, transnational cultural studies, and the political economy of media and culture. Kyong Yoon is Professor of Cultural Studies at the University of British Columbia Okanagan, Canada, where he is also the Principal’s Research Chair in Trans-Pacific Digital Platform Studies. His research focuses on digital media audiences, migration, and transnational pop culture.

1. Introduction: East Asian Media and Cultural SpherePart I. Digital Platforms and Global Experiences in The Korean Wave2. Platformization of Distribution Networks in the Post-COVID-19 Era3. Imaginaries of the Global: Netflix and Disney+ in Korea4. Intertextuality and Coherence: Changes and Continuities in Korean Thrillers Dramas in the Age of Digital Platforms5. Changes and Continuities in the Korean Coming-of-Age Drama Genre in the Era of Netflix: A Case Study of Hierarchy and The Heirs6. Global OTT Platforms and the Transformation of K-Drama Production: A Critical Political Economy PerspectivePart II. Sinospaces of Digital Platforms7. Narratives as Platforms8. Hong Kong's Re-appearance in Online Photo-Sharing Platforms after the Bubble Burst9. The Order of Restriction on Hallyu in China in the Age of Digital Platforms10. Producing Popularity: Data Fandom, Platform Economy, and Chinese Neoliberal GovernancePart III. Japanese Streaming and Gaming Experiences in the Global Context11. Japan’s TVer and the Construction of Blended Digital Temporalities12. Diffusions and Walls: Comparing Branding Approaches in Gaming between Multimedia Streaming Services13. Policing Women’s Sexualities: Adult Games and Nintendo’s e-Shop14. Conclusion and Afterthoughts: Toward Trans-Asian Digital Platform StudiesIndex