E-Commerce Industry Chain

Theory and Practice

Inbunden, Engelska, 2023

Av Qinghong Shuai, Zhongjun Li, Yun Zhang

1 639 kr

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This book focuses on e-commerce industry chain based on the whole process of e-commerce activities (production, distribution, circulation, consumption). It extracted the supporting technology and operation process of e-commerce into general principles in the form of mathematical analysis, helping readers to build the frame of theory and practice of activity link of e-commerce. This book stands on the concepts, carries on the innovation and cases in the practice, helping readers to establish a relatively complete e-commerce system. Also the arising challenges and issues are discussed, and guide for the future e-commerce development under the new situation is presented.

Produktinformation

  • Utgivningsdatum2023-04-10
  • Mått155 x 235 x 27 mm
  • Vikt746 g
  • FormatInbunden
  • SpråkEngelska
  • SerieAdvanced Studies in E-Commerce
  • Antal sidor377
  • FörlagSpringer Verlag, Singapore
  • ISBN9789819900428