Drugs & Media

New Perspectives on Communication, Consumption, and Consciousness

Häftad, Engelska, 2011

AvRobert C. Macdougall,Robert C. MacDougall

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This is a groundbreaking collection of essays highlighting the links between contemporary society's over-reliance on both media and drugs. We have developed into a culture that is over-reliant upon pharmaceutical and recreational drugs; where drugs are incessantly advertised and promoted to us via our mass media. Like drugs, communication media alter the way we interact with the world; they direct our attention in various ways, sometimes enabling certain behaviors and experiences, and prohibiting others. The contributors to this cutting-edge collection apply media ecological concepts to consider how drugs function as communication technologies; literally media in and for the human sensorium. In these essays, drugs are considered as communication media in a practical sense, not merely in the metaphorical way they tend to be discussed in the popular press. Media and drugs are thus conceived as communicative tools that enhance and/or inhibit physical, social and symbolic experience - our ways of seeing and being in the world."Drugs & Media: New Perspectives on Communication, Consumption and Consciousness" is the first book to examine this parallel, promoting a critical awareness of the significant impact of drugs and media on individuals, society and our wider human culture.

Produktinformation

Utgivningsdatum2011-11-24
Mått154 x 228 x 27 mm
Vikt574 g
FormatHäftad
SpråkEngelska
Antal sidor368
FörlagContinuum Publishing Corporation
ISBN9781441134929

Tillhör följande kategorier

Sociologi inom Samhälle och politik
Medievetenskap inom Samhälle och politik
Sociala och etiska frågor inom Samhälle och politik

Prologue: Defining Our Terms; Introduction: Media Ecology, Systems Theory and the Noosphere; Part 1: Psychopharmacological approaches to Understanding Communication Technology; Perceptual Amplifiers and Inhibitors: some parallels between modern media and drug use -Robert MacDougall; Media Ecological Psychopharmacosophy -Ronan Hallowell Psychoactive Media -John P. Skinnon; Part 2: Consciousness Technologies: the Environmental properties of Drugs and Media; Drugs: The Intensions of Humanity - Lance Strate; Intervention! Videowest on Television Addiction, 1975-1985 - Meredith Eliassen; Drugs as Environments: Being Inside What is Inside Us - Corey Anton; Part 3: Local and Systemic Effects of Drugs and Media; ED Drugs and the re-Making of the Real Man - Robert MacDougall; Sex, Drugs, and Media Ecology -Valerie V. Peterson; The Extended Pharmacist: Entering the Era of Remote Drug Dispensation and Pharmaceutical Counseling -Phil Rose and Ainsley Moore; Part 4: Selling Drugs, Pushing Media: Advertising, Consumption, Diagnostics and Dissemination; Pediatric Bipolar and the Media of Madness- Jonah Bossewitch; Treat her with Prozac: Four Decades of Direct-to-Physician Psychotropic Advertising - Cristina Hanganu-Bresch; Recreational Dubs: Advertising Apple's iPod Cult - Brett Robinson; Media Pharmacists, Peddlers and Pushers: A Consumption-Orientation Model of Mass Communication -Brecken Chinn Swartz Conclusion: Engineering our environments to build a better beast - Robert MacDougall; Epilogue: Epigenetics, Mirror Neurons, and a few new prescriptions on the horizon - Robert MacDougall.

Media addiction is quietly acknowledged but never discussed, for obvious reasons. It is a "dirty little secret" which could revolutionize every aspect of innovation and marketing if it were known. Such a revolution would have the most beneficial effects on preservation of culture and the easing of social and individual unrest...It gives the reader, for the first time, some means of ascertaining how media do and will affect his life and society and culture. --Eric Mcluhan, Independent Scholar and co-author of The Laws of Media