Discursive Construction of the Modern Political Self

Alexandria Ocasio-Cortez in the Age of Social Media

Häftad, Engelska, 2024

AvJacqueline Aiello,Italy) Aiello, Jacqueline (Universita degli studi di Napoli L'Orientale

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This book explores the impact of new media on politicians’ construction, presentation, and dissemination of their political selves, focusing on the social media presence of US Representative Alexandria Ocasio-Cortez to offer new insights into the landscape of contemporary political discourse.Drawing on work from corpus linguistics, interactional sociolinguistics, and critical discourse analysis, Aiello charts the ways in which the politician employed a range of discursive strategies via social media in her first campaign to introduce her political identity to a wider audience, and the subsequent responses by media outlets. The volume examines how she continued to solidify her political agenda throughout the course of her tenure, unpacking her crafting of counterattacks and “clapbacks,” in particular, in counteracting delegitimizing attacks from both mainstream media outlets and user-generated content. Aiello brings these insights together to offer a more holistic understanding of American political discourse but also the intersection of language, power, ideology, and the role of social media in modern political campaigns and populist discourses.The book will be of interest to students and scholars in digital communication, political communication, critical discourse analysis, and sociolinguistics.

Produktinformation

Utgivningsdatum2024-08-26
Mått138 x 216 x 8 mm
Vikt453 g
FormatHäftad
SpråkEngelska
SerieRoutledge Focus on Linguistics
Antal sidor134
FörlagTaylor & Francis Ltd
ISBN9781032225708

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Table of contents1. Introduction Alexandria Ocasio-CortezAims of the bookOverarching analytic approachesContents of the book2. Modern political discourse: Innovations and revisited traditionsIntroductionPolitical discourse in the post-digital eraThe language of populism 3. The discursive construction, delegitimization, and defense of political identitiesIntroductionConstructing (political) selves: positioning, narrative, and coherenceContesting the opposition: delegitimization and recontextualizationTaking a stance in the defense of identities4. "It’s time for one of us": the construction of Alexandria Ocasio-Cortez’s political self during her first campaignIntroductionThe selected viral content of Ocasio-Cortez’s first campaignThe construction of a coherent political self in The Courage to ChangeA tweeted narrativeNarrating Alexandria Ocasio-Cortez: novelty and populism in her campaign ad and tweets5. Attacks on a progressive newcomer: Fox News coverage and its uptake onlineThe anti-AOC offensiveMethodsDismantling legitimacy on Fox News The recontextualization of Ocasio-Cortez’s words onto Fox NewsFox News coverage of Alexandria Ocasio-CortezYouTube comments about Fox News coverage6. "Get used to me slaying": The discursive realization of a ‘clapback queen’ IntroductionData and Methods"I am incredibly flattered," "This is not about me:" defense, rebuttal, and reprisal on the House floor"Don’t hate me cause you ain’t me, fellas": expressing (dis)alignment on TwitterConclusions7. The identity work of a modern leaderIntroductionNarrating a new political identitySubverting the narrativeSafeguarding the narrativeLooking aheadAppendixIndex