Abhishek Behl is an Associate Professor at Keele Business School, Keele University, UK. He has earned his second PhD from the Indian Institute of Technology, Bombay, where his research is in the area of crowdfunding and gamification. His research is in the areas of gamification and strategy, human-computer interaction, sustainability, and stakeholder engagement.Brinda Sampat is an Associate Professor at the NMIMS Centre for Distance and Online Education, NMIMS University, Mumbai, India. Her research interests are at the interface of information systems and marketing management, which primarily focuses on consumer adoption and diffusion of emerging technologies (AI, mobile health, wearable devices, social media) and digital innovations and sustainability through the lens of emerging economies.

• List of Figures. List of Tables. List of Contributors. Foreword. Acknowledgements. Part-I: Organizational Level 1. Developing Organisational Capabilities for Digital Transformation 2. Developing Organizational Capabilities for Digital Transformation 3. Designing a Digital Transformation Roadmap for Organisations 4. A Conceptual Framework of Integrative Leadership for Cyber Security Management and Designing Digital Road Map for Organizations 5. Impact Assessment of Big Data and Machine Learning on Digital Transformation of Business Models in Manufacturing and Logistics Companies Part-II: Sector Level 6. Digital Retail Innovations: The Role of Artificial Intelligence (AI) and Machine Learning (ML) 7. The Growing Role of New-Age Financial Technologies in Transforming the Personal Finance Industry 8. The Role of Augmented Reality in Revolutionizing Business Marketing Campaigns in the Digital Era 9. Smart Inbound/Outbound Logistics in Digital Manufacturing 10. Blockchain Application in Semiconductor Supply Chains 11. Information Privacy: From an Individual Concern to a Collective Concern. Index.