Digital Technology in Management Education

Nyhet

Asian Approaches to Building Employable Skills

Inbunden, Engelska, 2026

Av Yu-Ting Huang, Ying Zhu, Australia) Zhu, Ying (University of South Australia

2 659 kr

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This book explores how different business schools in Asian countries are utilizing digital technologies and AI in their programmes.It looks at the challenges and opportunities of how business schools may achieve evidence-based program development. Looking at business education in Asian countries such as Singapore, China, Taiwan and Macau, the book then provides examples of how business schools are adopting AI and digital technology in curriculum reform and enhancing industry-academic integrated education. The book also looks at how schools may improve their students' digital literacy and AI competency.This edited volume will interest policy makers, business education providers, and professionals engaged in industry-academic integration.

Produktinformation

Utgivningsdatum2026-02-18
Mått156 x 234 x undefined mm
FormatInbunden
SpråkEngelska
Antal sidor160
FörlagTaylor & Francis Ltd
ISBN9781041120469

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Yu-Ting Huang is Associate Professor at National Yunlin University of Science and Technology in Taiwan. She has over 15 years of teaching experience across undergraduate, master’s, EMBA and DBA programs.Ying Zhu is Professor and Co-Director of the Centre for Enterprise Dynamics in Global Economies (C-EDGE) at the University of South Australia. He has been working as a business leader as well as an academic leader in China and Australia for more than 30 years.

Chapter 1: IntroductionYu-Ting Huang and Ying ZhuChapter 2: Challenges and Opportunities of Adopting Digital Technology for Curriculum ReformYi-min LiChapter 3: Research on Digital Technology Integration in Tourism Marketing Education: A Practical ApproachPing-Tsan HoChapter 4: The Application Status and Prospects of Artificial Intelligence in Tourism Education in ChinaWenjie Xiao, Yi Liu, and Jigang BaoChapter 5: Singapore’s Spiral Laboratory of AI Futures: Business Education in an Age of Thresholds (2026–2046)Mark KingChapter 6: Co-Creation in Modern Business Education in Macau: Digital Technology and AI-based Innovative Practices in Agentic Marketing, E-Commerce and Decision AnalysisCaleb Huanyong Chen, Helmond Hio Nam Io, and Chunsheng LiChapter 7: AI Talent Cultivation and TRAM Impact in Business Education and Academia-Industry CollaborationPeter J. Sher, Yi-Fang Chiang, Ting-Ting ChenChapter 8: New Thinking of Flipping the Classroom: Effects on Students' Concentration and Learning Outcomes by Applying ZUVIO and Monica AI to Support Differentiated TeachingShu-Ling Lin and Liang-Chih LiuChapter 9: Forging Future-Ready Business Leaders: Interplay Between Self-Efficacy, AI Anxiety, and Self-Perceived EmployabilityAlexis P.I. GohChapter 10: ConclusionYing Zhu and Yu-Ting Huang