Corneliu Bjola is Associate Professor in Diplomatic Studies at the University of Oxford and Head of the Oxford Digital Diplomacy Research Group, UK. Ruben Zaiotti is Jean Monnet Chair in Public Diplomacy, Director of the European Union Centre of Excellence, and Associate Professor in the Political Science department at Dalhousie University, Canada.

• 1. Going Digital: Choices and Challenges for International Organisations Corneliu Bjola and Ruben Zaiotti Part I: International Organisations’ "Digital Universe": Features and Dynamics 2. IO Public Communication Going Digital? Understanding Social Media Adoption and Use in Times of Politicization Matthias Ecker-Ehrhardt 3. Digital Diplomacy or Political Communication? Exploring Social Media in the EU Institutions from a Critical Discourse Perspective Michał Krzyżanowski 4. Is There a Place for Crowdsourcing in Mulltilateral Diplomacy? Searching for a new museum definition: ICOM vs the world of museum professionals Natalia Grincheva Part II: International Organisations and Autonomy 5. The United Nations in the Digital Age: Harnessing the Power of New Digital Information and Communication Technologies Caroline Bouchard 6. CLOCK, CLOUD, and Contestation: The Digital Journey of the Commonwealth Secretariat Nabeel Goheer Part III: International Organisation and Legitimacy 7. Tweeting to Save Succeeding Generations from the Scourge of War? The UN, Twitter, and communicative action Matthias Hoffenberth 8. Reconceptualising and Measuring Online Prestige in IOs: Towards a Theory of Prestige Mobility Ilan Manor 9. The (Un)making of International Organizations’ Digital Reputation: The European Union, the "refugee crisis," and social media Ruben Zaiotti Part IV: International Organisations and Contestation 10. Diplomat or Troll? The Case Against Digital Diplomacy Tobias Lemke and Mike Habegger 11. Coping with Digital Disinformation in Multilateral Contexts: The case of the UN Global Compact for Migration Corneliu Bjola 12. Rethinking International Organisations in the Digital Age Corneliu Bjola and Ruben Zaiotti

‘This carefully crafted, theoretically and empirically rich interdisciplinary book lays the foundation of a new sub-field of inquiry: the impact of digital technology on international organizations. A must read for everyone interested in the present and future of digital multilateral diplomacy.’--Emanuel Adler, Professor Emeritus, University of Toronto‘In a digital, networked world facing problems that are bigger than single country can address, there can be fewer more significant subjects for scholars of communication and international relations than the methods by which international organizations are working in digital space. Bjola and Zaiotti have created a unique and timely anthology which adds much to our collective knowledge of contemporary public diplomacy. Original and eclectic, this collection deserves a wide readership.’--Nicholas J. Cull, Professor of Communication, University of Southern California

Corneliu Bjola is Associate Professor in Diplomatic Studies at the University of Oxford and Head of the Oxford Digital Diplomacy Research Group, UK. Ruben Zaiotti is Jean Monnet Chair in Public Diplomacy, Director of the European Union Centre of Excellence, and Associate Professor in the Political Science department at Dalhousie University, Canada.

• 1. Going Digital: Choices and Challenges for International Organisations Corneliu Bjola and Ruben Zaiotti Part I: International Organisations’ "Digital Universe": Features and Dynamics 2. IO Public Communication Going Digital? Understanding Social Media Adoption and Use in Times of Politicization Matthias Ecker-Ehrhardt 3. Digital Diplomacy or Political Communication? Exploring Social Media in the EU Institutions from a Critical Discourse Perspective Michał Krzyżanowski 4. Is There a Place for Crowdsourcing in Mulltilateral Diplomacy? Searching for a new museum definition: ICOM vs the world of museum professionals Natalia Grincheva Part II: International Organisations and Autonomy 5. The United Nations in the Digital Age: Harnessing the Power of New Digital Information and Communication Technologies Caroline Bouchard 6. CLOCK, CLOUD, and Contestation: The Digital Journey of the Commonwealth Secretariat Nabeel Goheer Part III: International Organisation and Legitimacy 7. Tweeting to Save Succeeding Generations from the Scourge of War? The UN, Twitter, and communicative action Matthias Hoffenberth 8. Reconceptualising and Measuring Online Prestige in IOs: Towards a Theory of Prestige Mobility Ilan Manor 9. The (Un)making of International Organizations’ Digital Reputation: The European Union, the "refugee crisis," and social media Ruben Zaiotti Part IV: International Organisations and Contestation 10. Diplomat or Troll? The Case Against Digital Diplomacy Tobias Lemke and Mike Habegger 11. Coping with Digital Disinformation in Multilateral Contexts: The case of the UN Global Compact for Migration Corneliu Bjola 12. Rethinking International Organisations in the Digital Age Corneliu Bjola and Ruben Zaiotti

‘This carefully crafted, theoretically and empirically rich interdisciplinary book lays the foundation of a new sub-field of inquiry: the impact of digital technology on international organizations. A must read for everyone interested in the present and future of digital multilateral diplomacy.’--Emanuel Adler, Professor Emeritus, University of Toronto‘In a digital, networked world facing problems that are bigger than single country can address, there can be fewer more significant subjects for scholars of communication and international relations than the methods by which international organizations are working in digital space. Bjola and Zaiotti have created a unique and timely anthology which adds much to our collective knowledge of contemporary public diplomacy. Original and eclectic, this collection deserves a wide readership.’--Nicholas J. Cull, Professor of Communication, University of Southern California

Corneliu Bjola is Associate Professor in Diplomatic Studies at the University of Oxford and Head of the Oxford Digital Diplomacy Research Group, UK. Ruben Zaiotti is Jean Monnet Chair in Public Diplomacy, Director of the European Union Centre of Excellence, and Associate Professor in the Political Science department at Dalhousie University, Canada.

• 1. Going Digital: Choices and Challenges for International Organisations Corneliu Bjola and Ruben Zaiotti Part I: International Organisations’ "Digital Universe": Features and Dynamics 2. IO Public Communication Going Digital? Understanding Social Media Adoption and Use in Times of Politicization Matthias Ecker-Ehrhardt 3. Digital Diplomacy or Political Communication? Exploring Social Media in the EU Institutions from a Critical Discourse Perspective Michał Krzyżanowski 4. Is There a Place for Crowdsourcing in Mulltilateral Diplomacy? Searching for a new museum definition: ICOM vs the world of museum professionals Natalia Grincheva Part II: International Organisations and Autonomy 5. The United Nations in the Digital Age: Harnessing the Power of New Digital Information and Communication Technologies Caroline Bouchard 6. CLOCK, CLOUD, and Contestation: The Digital Journey of the Commonwealth Secretariat Nabeel Goheer Part III: International Organisation and Legitimacy 7. Tweeting to Save Succeeding Generations from the Scourge of War? The UN, Twitter, and communicative action Matthias Hoffenberth 8. Reconceptualising and Measuring Online Prestige in IOs: Towards a Theory of Prestige Mobility Ilan Manor 9. The (Un)making of International Organizations’ Digital Reputation: The European Union, the "refugee crisis," and social media Ruben Zaiotti Part IV: International Organisations and Contestation 10. Diplomat or Troll? The Case Against Digital Diplomacy Tobias Lemke and Mike Habegger 11. Coping with Digital Disinformation in Multilateral Contexts: The case of the UN Global Compact for Migration Corneliu Bjola 12. Rethinking International Organisations in the Digital Age Corneliu Bjola and Ruben Zaiotti

‘This carefully crafted, theoretically and empirically rich interdisciplinary book lays the foundation of a new sub-field of inquiry: the impact of digital technology on international organizations. A must read for everyone interested in the present and future of digital multilateral diplomacy.’--Emanuel Adler, Professor Emeritus, University of Toronto‘In a digital, networked world facing problems that are bigger than single country can address, there can be fewer more significant subjects for scholars of communication and international relations than the methods by which international organizations are working in digital space. Bjola and Zaiotti have created a unique and timely anthology which adds much to our collective knowledge of contemporary public diplomacy. Original and eclectic, this collection deserves a wide readership.’--Nicholas J. Cull, Professor of Communication, University of Southern California