Design for Communication

Conceptual Graphic Design Basics

Häftad, Engelska, 2003

Av Elizabeth Resnick, Elizabeth (Massachusetts College of Art) Resnick

979 kr

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Complete coverage of basic design principles illustrated by student examples Design for Communication offers a unique approach to mastering the basic design principles, conceptual problem-solving methods, and critical-thinking skills that distinguish graphic designers from desktop technicians. This book presents forty-two basic to advanced graphic design and typography assignments collaboratively written by college educators to teach the fundamental processes, concepts, and techniques through hands-on applications. Each assignment is illustrated with actual student solutions, and each includes a process narrative and an educator's critical analysis revealing the reasoning behind the creative strategies employed by each individual student solution. Assignments are organized from basic to advanced within six sections:* The elements and principles of design* Typography as image* Creative word play* Word and image* Grid and visual hierarchy* Visual advocacy Design for Communication is a highly visual resource of instruction, information, ideas, and inspiration for students and professionals.

Produktinformation

  • Utgivningsdatum2003-06-17
  • Mått192 x 235 x 15 mm
  • Vikt572 g
  • FormatHäftad
  • SpråkEngelska
  • Antal sidor256
  • FörlagJohn Wiley & Sons Inc
  • ISBN9780471418290

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