Timothy Samara is a graphic designer based in New York City, where he divides his time between teaching, writing, lecturing, and consulting through STIM Visual Communication. His 18-year career in branding and information design has explored projects in print, packaging, environments, user interface design, and animation. He has been a senior art director at Ruder Finn, New York’s largest public relations firm, and senior art director at Pettistudio, a small multidisciplinary design firm. Before relocating to Manhattan, he was principal of Physiologic in Syracuse, located in upstate New York. In 1990, he graduated a Trustee Scholar from the Graphic Design program at the University of the Arts, Philadelphia. Mr. Samara is a faculty member at New York’s School of Visual Arts, New York University, Purchase College/SUNY, and The New School, and has published six books on design and typography, all through Rockport Publishers: Making and Breaking the Grid; Typography Workbook; Publication Design Workbook; Type Style Finder; Design Elements, Design Evolution, and Letterforms. Mr. Samara and his partner live in the Williamsburg neighborhood of Brooklyn.

• What Is Graphic Design?Twenty Rules for Making Good Design  FORM AND SPACEDEFINING VISUAL LANGUAGEATTRIBUTES OF FORMPUTTING STUFF INTO SPACECOMPOSITIONAL STRATEGIES  COLOR FUNDAMENTALSTHE IDENTITY OF COLORCHROMATIC INTERACTIONCOLOR LOGIC AND SYSTEMSWHEN COLOR MEANS SOMETHINGCOLOR IN THE REAL WORLD  Choosing and Using TypeSTRUCTURE AND OPTICSISSUES RELATED TO STYLETHE MECHANICS OF TEXTSETTINGTYPE IS VISUAL, TOOTYPE AS INFORMATION  The World of ImageryTHE NATURE OF IMAGESMEDIA AND METHODSCONTENT, CONCEPT, CONTEXTNARRATIVE MASSAGE  Putting it all TogetherMERGING TYPE AND IMAGEWORKING WITH GRIDSINTUITIVE ARRANGEMENTDESIGN AS A SYSTEMTHE WORKING PROCESS  Causin’ Some Trouble: Breaking Every Rule in This BookIndex (By Subject)Directory of ContributorsAbout the Author and Acknowledgments

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