Trained in folklore studies, Arzu Öztürkmen is a professor at Bogaziçi University in Istanbul. Her research consists of oral history, folklore, and the history of performing arts. In addition to several articles on the cultural history of Turkey, she is coeditor of Celebration, Entertainment and Theater in the Ottoman World and Medieval and Early Modern Performance in the Eastern Mediterranean.

• ForewordAcknowledgementsCHAPTER I. IntroductionCHAPTER II. Growing Up with TRT: Remembering the Search for “Turkish Content”CHAPTER III. Pillars of the Dizi Industry: Performance, Media and Advertising SectorsCHAPTER IV. Emergence of Dizi as a Genre: From Script to Media Text CHAPTER V. Turkish Styles of Pitching: Different Forms of Project Designs CHAPTER VI. Constructing Stories and Their Sets: The World of Writers and Art DirectorsCHAPTER VII. Coping with Fame: The Joy and Curse of Acting in TurkeyCHAPTER VIII. Behind the Scenes, Behind the Sets: The Dual Performance of the Cast and CrewCHAPTER IX. The Wonderland of Global Markets: International Distribution of Turkish DizisCHAPTER X. Concluding Remarks

“An important contribution. . . As a result of a labor-intensive and long-term research, this study, which addresses all the dynamics of the Turkish television dizis industry and presents an economic-political framework, also takes into account sociological, ideological and technological change-transformation. This book is suitable for all segments of society working on television series and is a very powerful resource on the Turkish television series industry with its extraordinarily full content, its structure that conveys information in various contexts, and its account that focuses heavily on applications in the field.”

Trained in folklore studies, Arzu Öztürkmen is a professor at Bogaziçi University in Istanbul. Her research consists of oral history, folklore, and the history of performing arts. In addition to several articles on the cultural history of Turkey, she is coeditor of Celebration, Entertainment and Theater in the Ottoman World and Medieval and Early Modern Performance in the Eastern Mediterranean.

• ForewordAcknowledgementsCHAPTER I. IntroductionCHAPTER II. Growing Up with TRT: Remembering the Search for “Turkish Content”CHAPTER III. Pillars of the Dizi Industry: Performance, Media and Advertising SectorsCHAPTER IV. Emergence of Dizi as a Genre: From Script to Media Text CHAPTER V. Turkish Styles of Pitching: Different Forms of Project Designs CHAPTER VI. Constructing Stories and Their Sets: The World of Writers and Art DirectorsCHAPTER VII. Coping with Fame: The Joy and Curse of Acting in TurkeyCHAPTER VIII. Behind the Scenes, Behind the Sets: The Dual Performance of the Cast and CrewCHAPTER IX. The Wonderland of Global Markets: International Distribution of Turkish DizisCHAPTER X. Concluding Remarks

“An important contribution. . . As a result of a labor-intensive and long-term research, this study, which addresses all the dynamics of the Turkish television dizis industry and presents an economic-political framework, also takes into account sociological, ideological and technological change-transformation. This book is suitable for all segments of society working on television series and is a very powerful resource on the Turkish television series industry with its extraordinarily full content, its structure that conveys information in various contexts, and its account that focuses heavily on applications in the field.”

Trained in folklore studies, Arzu Öztürkmen is a professor at Bogaziçi University in Istanbul. Her research consists of oral history, folklore, and the history of performing arts. In addition to several articles on the cultural history of Turkey, she is coeditor of Celebration, Entertainment and Theater in the Ottoman World and Medieval and Early Modern Performance in the Eastern Mediterranean.

• ForewordAcknowledgementsCHAPTER I. IntroductionCHAPTER II. Growing Up with TRT: Remembering the Search for “Turkish Content”CHAPTER III. Pillars of the Dizi Industry: Performance, Media and Advertising SectorsCHAPTER IV. Emergence of Dizi as a Genre: From Script to Media Text CHAPTER V. Turkish Styles of Pitching: Different Forms of Project Designs CHAPTER VI. Constructing Stories and Their Sets: The World of Writers and Art DirectorsCHAPTER VII. Coping with Fame: The Joy and Curse of Acting in TurkeyCHAPTER VIII. Behind the Scenes, Behind the Sets: The Dual Performance of the Cast and CrewCHAPTER IX. The Wonderland of Global Markets: International Distribution of Turkish DizisCHAPTER X. Concluding Remarks

“An important contribution. . . As a result of a labor-intensive and long-term research, this study, which addresses all the dynamics of the Turkish television dizis industry and presents an economic-political framework, also takes into account sociological, ideological and technological change-transformation. This book is suitable for all segments of society working on television series and is a very powerful resource on the Turkish television series industry with its extraordinarily full content, its structure that conveys information in various contexts, and its account that focuses heavily on applications in the field.”