Dr. Sneha Kumari is Assistant Professor at Vaikunth Mehta National Institute of Cooperative Management (VAMNICOM), Pune. She has published around 40 articles in peer reviewed journal and has attended several national and international conferences. Dr. K.K. Tripathy is an Officer of the Indian Economic Service (IES), Government of India. He has published around 70 research articles and has attended several international and national conferences. His main areas of research are rural development, microfinance and agriculture. Dr. Vidya Kumbhar is an Assistant Professor at the Symbiosis Institute of Geoinformatics, Pune, India.

• Chapter 1. Data Visualization Aarti Mehta SharmaChapter 2. Analytical aspects of Multimedia Big Data Computing and Future Scope Hiral R. Patel, Ajay M Patel Satyen M ParikhChapter 3. Predictive Analysis: Comprehensive study of popular open sourcetools Gauri Rajendra Virkar, Supriya Sunil ShindeChapter 4. Market Opportunities through Effective Market Analytics Shakti Ranjan PanigrahyChapter 5. Stochastic point process techniques for modelling problems in IoT and Marketing: Technique of “Random Point Process” (RPP) & “Product density” (PD)techniques in Stochastic Modeling KSS Iyer, Madhavi DamleChapter 6. Real-Time Data Analytics - A Contemporary Approach towards Customer Relationship Management Samir YerpudeChapter 7. Application of Big Data for Sustainable Rural Development with Special Reference to MNREGA K. K. Tripathy, Sneha KumariChapter 8. Challenges of Digital Technologies in The Development of Supply Chains: A Guide for Their Selection Jorge Tarifa-Fernandez, Almudena Martínez Aguilera, José Felipe Jiménez-Guerrero

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