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249 sidor
2011

Increasingly, cruise operators are utilising information and communication technologies (ICTs) to improve service-effectiveness and process efficiency, both on- and off-board. Therefore, it is worth initiating a discussion on the potential and challenges ICTs entail for both cruise operators back-offices and for cruisers consumption experiences. This book documents the proceedings of the 1st e-Cruising Conference (Bremerhaven, Germany), which was aimed at discussing the possibilities and applicability of ICTs and mobile services in various aspects of cruise operations. Following a rigorous double-blind review, the best papers were chosen to be incorporated in this volume.

Författare: Alexis Papathanassis, Michael H Breitner, Cornelia Schoen
Illustratör: 20 schwarz-weiße Tabellen 50 schwarz-weiße und 1 farbige Abbildungen
Format: Pocket/Paperback
ISBN: 9783834932723
Språk: Tyska
Antal sidor: 249
Utgivningsdatum: 2011-10-29
Förlag: Gabler