Dawn R. Gilpin has spent more than 15 years working in Italy in various areas of organizational communication and public relations, including crisis management. She has a master's degree in journalism and public relations from the University of Memphis, and a Ph.D. in mass media and communication from Temple University. She is currently an assistant professor at the Walter Cronkite School of Journalism at Arizona State University. Priscilla J. Murphy is a professor of communication at Temple University. She publishes in the areas of strategic media relations, activist groups, and reputation. She has presented nationally concerning issues management strategies of the tobacco industry, CEO leadership during crises, and executive reputations in the media.