Dawn R. Gilpin has spent more than 15 years working in Italy in various areas of organizational communication and public relations, including crisis management. She has a master's degree in journalism and public relations from the University of Memphis, and a Ph.D. in mass media and communication from Temple University. She is currently an assistant professor at the Walter Cronkite School of Journalism at Arizona State University. Priscilla J. Murphy is a professor of communication at Temple University. She publishes in the areas of strategic media relations, activist groups, and reputation. She has presented nationally concerning issues management strategies of the tobacco industry, CEO leadership during crises, and executive reputations in the media.

• PART I COMPLEXITY, CRISIS AND CONTROL; PART II THE COMPLEXITY OF KNOWLEDGE AND LEARNING; PART III RECONFIGURING THE DOMINANT PARADIGM

As I grow older I find the most impressive academic contributions are those which rouse a feeling of aha! They completely overturn conventional wisdom, but, in retrospect, seem such obvious common sense. This book is one such contribution. And, although complexity theory is notoriously tough to turn into useful applications, Gilpin and Murphy provide clear guidelines

Dawn R. Gilpin has spent more than 15 years working in Italy in various areas of organizational communication and public relations, including crisis management. She has a master's degree in journalism and public relations from the University of Memphis, and a Ph.D. in mass media and communication from Temple University. She is currently an assistant professor at the Walter Cronkite School of Journalism at Arizona State University. Priscilla J. Murphy is a professor of communication at Temple University. She publishes in the areas of strategic media relations, activist groups, and reputation. She has presented nationally concerning issues management strategies of the tobacco industry, CEO leadership during crises, and executive reputations in the media.

• PART I COMPLEXITY, CRISIS AND CONTROL; PART II THE COMPLEXITY OF KNOWLEDGE AND LEARNING; PART III RECONFIGURING THE DOMINANT PARADIGM

As I grow older I find the most impressive academic contributions are those which rouse a feeling of aha! They completely overturn conventional wisdom, but, in retrospect, seem such obvious common sense. This book is one such contribution. And, although complexity theory is notoriously tough to turn into useful applications, Gilpin and Murphy provide clear guidelines

Dawn R. Gilpin has spent more than 15 years working in Italy in various areas of organizational communication and public relations, including crisis management. She has a master's degree in journalism and public relations from the University of Memphis, and a Ph.D. in mass media and communication from Temple University. She is currently an assistant professor at the Walter Cronkite School of Journalism at Arizona State University. Priscilla J. Murphy is a professor of communication at Temple University. She publishes in the areas of strategic media relations, activist groups, and reputation. She has presented nationally concerning issues management strategies of the tobacco industry, CEO leadership during crises, and executive reputations in the media.

• PART I COMPLEXITY, CRISIS AND CONTROL; PART II THE COMPLEXITY OF KNOWLEDGE AND LEARNING; PART III RECONFIGURING THE DOMINANT PARADIGM

As I grow older I find the most impressive academic contributions are those which rouse a feeling of aha! They completely overturn conventional wisdom, but, in retrospect, seem such obvious common sense. This book is one such contribution. And, although complexity theory is notoriously tough to turn into useful applications, Gilpin and Murphy provide clear guidelines