The Dark Side of Creativity
David H. Cropley, Arthur J. Cropley, James C. Kaufman, Mark A. Runco, University of South Australia) Cropley, David H. (Deputy Director - DASI, Mark A. (University of Georgia) Runco
639 kr
Del 0 - Explorations in Creativity Research
829 kr
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Creativity is like an iceberg - the resulting new idea, or novel solution is only 10% of the effort.� The other 90% is the complex interplay of thinking skills and strategies, personal and motivational properties that activate these skills and strategies, and the social and organizational factors of the environment that influence the creative process.� Creativity in Engineering focuses on the Process, Person, Product, and Place to understand when and why creativity happens in the engineering environment and how it can be further encouraged.
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