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Care about content? Better copy isn't enough. As devices and channels multiply-and as users expect to relate, share, and shift information quickly-we need content that can go more places, more easily. Content Everywhere will help you stop creating fixed, single-purpose content and start making it more future-ready, flexible, reusable, manageable, and meaningful wherever it needs to go.
- Format: Pocket/Paperback
- ISBN: 9781933820873
- Språk: Engelska
- Antal sidor: 240
- Utgivningsdatum: 2012-12-12
- Förlag: Rosenfeld Media