Communication Campaigns and National Integration in China’s Market Economy Era

Reviving the National Soul

Häftad, Engelska, 2016

AvYanru Chen

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This book adopts the method of grounded theory in studying national communication campaigns in China, referred to as propaganda campaigns in the Chinese linguistic context.

Produktinformation

Utgivningsdatum2016-08-23
Mått155 x 235 x 14 mm
Vikt388 g
FormatHäftad
SpråkEngelska
Antal sidor239
FörlagSpringer Verlag, Singapore
ISBN9789811012969

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Chapter 1: Introduction.- Chapter 2: Theoretical foundations of the study.- Chapter 3: Empirical approaches to the study.- Chapter 4: A nation in action: Communication and China’s bid for year 2000 Olympics.- Chapter 5: Beyond the planned campaign: Construction of the “nation” in the bid for Olympics.- Chapter 6: In memory of Mao: Re-making a nation maker.- Chapter 7: Revealing the national soul: 50th anniversary of victory over Japanese invasion.- Chapter 8: Conclusion.- Chapter 9: Revelations from recent campaigns.