H. DAN O’HAIR is Professor of Communication at the University of Kentucky. He is a past editor of the Journal of Applied Communication Research and has served as an associate editor for more than three dozen scholarly journals. Dr. O’Hair has authored and co-authored over 100 research articles and scholarly book chapters in the fields of communication, risk sciences, applied communication research, health, medicine, and business. MARY JOHN O’HAIR is Professor of Educational Leadership Studies at the University of Kentucky. Dr. O’Hair served as Dean of the UK College of Education and as Vice-Provost and K20 Center Director at the University of Oklahoma. She was the founding editor of Teacher Education Yearbook and has served as co-editor and associate editor for multiple publications in communication and education disciplines.