Commodifying Everything

Relationships of the Market

Inbunden, Engelska, 2003

Av Susan Strasser

2 609 kr

Beställningsvara. Skickas inom 7-10 vardagar
Fri frakt för medlemmar vid köp för minst 249 kr.

Commodification refers most explicitly to the activities of turning things into commodities and of commercializing that which is not commercial in essence. The mass marketing of pets, the rise of the coffin industry, the conversion of preacher into salesmen, and the globalization of Taleggio cheese are some of the exciting but surprising topics in this volume that show how friendship, death, spirituality, and artisanship all have a price after being commodified. This unique collection of essays is a fascinating take on creating consumer products and consumer identities when what's for sale goes well beyond the thing itself. It will be a course-in-a-box for instructors who want to teach their students about commodification.

Produktinformation

  • Utgivningsdatum2003-05-16
  • Mått152 x 229 x 23 mm
  • Vikt730 g
  • FormatInbunden
  • SpråkEngelska
  • SerieHagley Center Studies in the History of Business and Technology
  • Antal sidor306
  • FörlagTaylor & Francis Ltd
  • ISBN9780415935906