Del 155 - Lecture Notes in Business Information Processing

Co-created Effective, Agile, and Trusted eServices

15th International Conference on Electronic Commerce, ICEC 2013, Turku, Finland, August 13-15, 2013, Proceedings

Häftad, Engelska, 2013

AvJonna Järveläinen,Hongxiu Li,Anne-Marie Tuikka,Tiina Kuusela,Jonna Jarvelainen

639 kr

Beställningsvara. Skickas inom 10-15 vardagar. Fri frakt för medlemmar vid köp för minst 249 kr.

This book constitutes the refereed proceedings of the 15th International Conference on Electronic Commerce, ICEC 2013, held in Turku, Finland, in August 2013.

Produktinformation

Utgivningsdatum2013-07-14
Mått155 x 235 x 11 mm
Vikt289 g
FormatHäftad
SpråkEngelska
SerieLecture Notes in Business Information Processing
Antal sidor163
Upplaga2013
FörlagSpringer-Verlag Berlin and Heidelberg GmbH & Co. KG
ISBN9783642398070

Tillhör följande kategorier

Tillämpad datateknik inom Data och IT
E-handel inom Ekonomi och Ledarskap
Affärsapplikationer inom Data och IT
Affärsförhandlingar inom Ekonomi och Ledarskap

Part: Online Advertisements and Referential Systems.- Forecasting Online Advertising Campaigns in the Wild.- Ranking for the Top: A Misconception of Search Engine Advertisers.- Measuring Supportiveness of the Internet and Mobile Platforms for Personalized Ad.- Part: Recommender Systems and Pricing.- The Matthew Effect in Online Review Helpfulness.- Association Rules in Web Usage Logfile Data – Empirical Insights into the Use of User-Generated Web Site Features.- Leaving the Tier: An Examination of Asymmetry in Pricing Patterns in Online High Tech Shops.- Part: Social Media.- Social Media Data Relevant for Measuring Key Performance Indicators? A Content Analysis Approach.- Understanding Individuals’ Switching of eService: An Empirical Study of Social Network Games Switching Intentions in China.- A Social Referral Mechanism on e-Marketplace.- Part: Mobile Services.- Mobile Credit Payment – Innovation for Leadership in E-Commerce.- Fool’s Gold? Developer Dilemmas in a Closed Mobile Application Market Platform.- Part: Business Models.- Collaborative Business Model Innovation Process for Networked Services.- Part: Societal Implications.- Digital Inequality on Global Online Knowledge Exchange Platforms.