Eric Lam is the Head of Value and FinOps in the Google Cloud Consulting organization. A passionate and strategic leader, Eric has over 20 years of experience working with Fortune 100 customers and partners to transform global organizations leveraging Google Cloud technologies. In partnering with cross-functional business leaders to deliver on enterprise scale technology initiatives, Eric is recognized for helping clients create sustainable business outcomes, drive financial accountability, and accelerate value realization through AI & digital transformation. Eric is a graduate of Harvard University and Boston College with degrees in Information Management and Computer Science. Pathik Sharma is a Cost Optimization Leader in Google Cloud's FinOps Consulting Practice, specializing in helping organizations maximize their cloud investments. As FinOps rapidly transforms cloud technology, Pathik has guided over 100 clients, partners, and industry experts in developing and implementing effective cloud cost management solutions. His work spans the entire FinOps lifecycle, from establishing governance and fostering cost-conscious cultures to deploying advanced AI-powered tooling. A passionate advocate for open-source collaboration, Pathik actively contributes to the FinOps Foundation community through insightful case studies and easy-to-understand FinOps sketchnotes. Prior to Google, he served as a Technical Advisor at Amazon Web Services. Pathik holds an MS in Computer Science from Stony Brook University. When he is not immersed in the world of cloud technology, he likes spending time with his wife Kejul and son Orion in New Jersey, exploring the depths as a scuba diver, or enjoying a game of pickleball. Connect with him on LinkedIn to learn more about Cloud FinOps. Bruce Warner is a seasoned leader at the intersection of IT and Finance, dedicated to helping organizations realize tangible value from their technology investments. A co-founder and Practice Lead for the Cloud FinOps and Office of the CFO practices within Google Cloud's Consulting business, Bruce collaborates with IT and Finance executives to build robust Cloud FinOps capabilities and optimize P&L outcomes through strategic cloud adoption. Prior to Google, Bruce headed the Americas Cloud Economics team at AWS, building upon 30 years of experience in financial services and asset management at HPE and IBM. Bruce holds a BSE in Biomechanical Engineering from the University of Pennsylvania and an MBA in Finance from the University of Virginia's Darden School of Business. Bruce enjoys exploring new cuisines, traveling the world, and the ongoing pursuit of a respectable golf game in his free time.

• Table of ContentsThe Google Cloud FinOps FrameworkBuilding the Cloud FinOps Operating ModelManaging Your Cloud Bill Throughout Its LifecycleAllocating Your Costs Using Resource Hierarchy, Tags, and LabelsUnderstanding Cost Drivers Using BigQuery Billing ExportsLeveraging FinOps Hub to Drive FinOps CapabilitiesOptimizing Compute and ContainersOptimizing StorageOptimizing Databases and Data WarehousesOptimizing Cloud OperationsCost Optimization Governance at ScaleUnlocking Cloud Efficiency with Unit Costing and Unit EconomicsProactive Cost Controls with Policy as CodeBuilding a Multi-Cloud FinOps Solution with Google Cloud LookerMaximizing AI Investments with Cloud FinOps

Eric Lam is the Head of Value and FinOps in the Google Cloud Consulting organization. A passionate and strategic leader, Eric has over 20 years of experience working with Fortune 100 customers and partners to transform global organizations leveraging Google Cloud technologies. In partnering with cross-functional business leaders to deliver on enterprise scale technology initiatives, Eric is recognized for helping clients create sustainable business outcomes, drive financial accountability, and accelerate value realization through AI & digital transformation. Eric is a graduate of Harvard University and Boston College with degrees in Information Management and Computer Science. Pathik Sharma is a Cost Optimization Leader in Google Cloud's FinOps Consulting Practice, specializing in helping organizations maximize their cloud investments. As FinOps rapidly transforms cloud technology, Pathik has guided over 100 clients, partners, and industry experts in developing and implementing effective cloud cost management solutions. His work spans the entire FinOps lifecycle, from establishing governance and fostering cost-conscious cultures to deploying advanced AI-powered tooling. A passionate advocate for open-source collaboration, Pathik actively contributes to the FinOps Foundation community through insightful case studies and easy-to-understand FinOps sketchnotes. Prior to Google, he served as a Technical Advisor at Amazon Web Services. Pathik holds an MS in Computer Science from Stony Brook University. When he is not immersed in the world of cloud technology, he likes spending time with his wife Kejul and son Orion in New Jersey, exploring the depths as a scuba diver, or enjoying a game of pickleball. Connect with him on LinkedIn to learn more about Cloud FinOps. Bruce Warner is a seasoned leader at the intersection of IT and Finance, dedicated to helping organizations realize tangible value from their technology investments. A co-founder and Practice Lead for the Cloud FinOps and Office of the CFO practices within Google Cloud's Consulting business, Bruce collaborates with IT and Finance executives to build robust Cloud FinOps capabilities and optimize P&L outcomes through strategic cloud adoption. Prior to Google, Bruce headed the Americas Cloud Economics team at AWS, building upon 30 years of experience in financial services and asset management at HPE and IBM. Bruce holds a BSE in Biomechanical Engineering from the University of Pennsylvania and an MBA in Finance from the University of Virginia's Darden School of Business. Bruce enjoys exploring new cuisines, traveling the world, and the ongoing pursuit of a respectable golf game in his free time.

• Table of ContentsThe Google Cloud FinOps FrameworkBuilding the Cloud FinOps Operating ModelManaging Your Cloud Bill Throughout Its LifecycleAllocating Your Costs Using Resource Hierarchy, Tags, and LabelsUnderstanding Cost Drivers Using BigQuery Billing ExportsLeveraging FinOps Hub to Drive FinOps CapabilitiesOptimizing Compute and ContainersOptimizing StorageOptimizing Databases and Data WarehousesOptimizing Cloud OperationsCost Optimization Governance at ScaleUnlocking Cloud Efficiency with Unit Costing and Unit EconomicsProactive Cost Controls with Policy as CodeBuilding a Multi-Cloud FinOps Solution with Google Cloud LookerMaximizing AI Investments with Cloud FinOps

Eric Lam is the Head of Value and FinOps in the Google Cloud Consulting organization. A passionate and strategic leader, Eric has over 20 years of experience working with Fortune 100 customers and partners to transform global organizations leveraging Google Cloud technologies. In partnering with cross-functional business leaders to deliver on enterprise scale technology initiatives, Eric is recognized for helping clients create sustainable business outcomes, drive financial accountability, and accelerate value realization through AI & digital transformation. Eric is a graduate of Harvard University and Boston College with degrees in Information Management and Computer Science. Pathik Sharma is a Cost Optimization Leader in Google Cloud's FinOps Consulting Practice, specializing in helping organizations maximize their cloud investments. As FinOps rapidly transforms cloud technology, Pathik has guided over 100 clients, partners, and industry experts in developing and implementing effective cloud cost management solutions. His work spans the entire FinOps lifecycle, from establishing governance and fostering cost-conscious cultures to deploying advanced AI-powered tooling. A passionate advocate for open-source collaboration, Pathik actively contributes to the FinOps Foundation community through insightful case studies and easy-to-understand FinOps sketchnotes. Prior to Google, he served as a Technical Advisor at Amazon Web Services. Pathik holds an MS in Computer Science from Stony Brook University. When he is not immersed in the world of cloud technology, he likes spending time with his wife Kejul and son Orion in New Jersey, exploring the depths as a scuba diver, or enjoying a game of pickleball. Connect with him on LinkedIn to learn more about Cloud FinOps. Bruce Warner is a seasoned leader at the intersection of IT and Finance, dedicated to helping organizations realize tangible value from their technology investments. A co-founder and Practice Lead for the Cloud FinOps and Office of the CFO practices within Google Cloud's Consulting business, Bruce collaborates with IT and Finance executives to build robust Cloud FinOps capabilities and optimize P&L outcomes through strategic cloud adoption. Prior to Google, Bruce headed the Americas Cloud Economics team at AWS, building upon 30 years of experience in financial services and asset management at HPE and IBM. Bruce holds a BSE in Biomechanical Engineering from the University of Pennsylvania and an MBA in Finance from the University of Virginia's Darden School of Business. Bruce enjoys exploring new cuisines, traveling the world, and the ongoing pursuit of a respectable golf game in his free time.

• Table of ContentsThe Google Cloud FinOps FrameworkBuilding the Cloud FinOps Operating ModelManaging Your Cloud Bill Throughout Its LifecycleAllocating Your Costs Using Resource Hierarchy, Tags, and LabelsUnderstanding Cost Drivers Using BigQuery Billing ExportsLeveraging FinOps Hub to Drive FinOps CapabilitiesOptimizing Compute and ContainersOptimizing StorageOptimizing Databases and Data WarehousesOptimizing Cloud OperationsCost Optimization Governance at ScaleUnlocking Cloud Efficiency with Unit Costing and Unit EconomicsProactive Cost Controls with Policy as CodeBuilding a Multi-Cloud FinOps Solution with Google Cloud LookerMaximizing AI Investments with Cloud FinOps