VALERIE WALKERDINE is Professor of Psychology in the Cardiff School of Social Sciences, Cardiff University, UK. Her previous publications include Growing up Girl (with Helen Lucey and June Melody), Mass Hysteria: Critical Psychology and Media Studies (with Lisa Blackman), Daddy's Girl: Young Girls and Popular Culture and The Practice of Reason. She is editor of Critical Psychology. She is also an installation artist.

• Acknowledgements Introduction Video Game Research Video Games and Childhood Masculinity 'Remember Not To Die' Girls Playing Video Games Rethinking Violence Regulating Game Play: Clingy, Sooky Mummy's Boys and Other Personas Video Games in a Global Market Becoming a Player Playing the Game Conclusion References Index