"Explains why a significant body of scientific research has been largely ignored by cancer research institutions. Hess has clearly demonstrated the valuable role that social scientists can have in offering a neutral perspective on medical research and how it is shaped by cultural bias." (Townsend Letter) "Hess has made a careful study of one of the most intriguing themes that weaves through the recent history of unconventional approaches to cancer. Every researcher, physician, and general reader interested in this field should welcome this important and incisive contribution." (Michael Lerner,President, Commonweal, and author of Choices in Healing)